Email is one of the greatest inventions of the computer age —when it works normally. Believe it or not, email is not guaranteed and sometimes, messages are not sent. But how do you know if someone doesn’t get your message or is just blowing you up?
Whether you have an office at home or just want to follow friends and family, using the email tracker can ensure that your recipient has received the message, whether they want to admit it or not.
How to email tracking works
Most email trackers are as apps or plug-ins for your web browser. Just install the program and it will start tracking every email you send. You’ll be able to see when it was received, which links were clicked, and if any attachments were downloaded. You’ll be like your own preferred marketing agent.
Once you’ve installed the email tracker, your email will have a small graphic image embedded in them. It’s really small and subtle, so your recipient may not even notice it. This image contains a tracking code, which will automatically report back to the service to show that your email has been opened.
(Of course, this means that the email tracker can’t track emails sent before you start using the program.)
Depending on your settings, you may be notified of reading emails through return email receipts for each message sent or by daily “notifications” of what has been read and what remains.
Note that browser-based email tracking has its limitations. For beginners, it is designed for webmail (Gmail, Yahoo Mail, etc.) and will not track emails sent from an actual email program, like Outlook. For a single email client (like Outlook), you’ll need a different type of email tracker – which I’ll mention at the bottom of the article.
Moreover, it only works with emails sent from the browser for which you installed the plugin. If you have a tracker installed on Google Chrome, any emails sent via Firefox or your smartphone will not be tracked. Of course, unless you load the plug-ins into other locations. But these tracking plug-ins usually work on computers, so it can work both at home and at work.
Who needs to follow the email?
Every time you send an email, it’s a gamble. Did he get it or did it fall into the great abyss known as the Internet? Is it saved to their trash can or lost at the bottom of your inbox and never opened? Instead of waiting, worrying, and nagging, you can follow those emails with email tracking.
At home, it’s a great way to make sure kids, teachers, and family members get questions and letters. At work, it can be an essential tool, allowing you to make sure that important documents have been received —and keep recipients calm.
Some people don’t like the idea of email tracking. It may seem intrusive, insert or maybe you have received enough emails and notifications as it is now. And honestly, some people just don’t want to know why those recipients didn’t get back in touch with them!
But if you’re an attractive person, it’s easy to get started.
There are several professional email tracking tools that can provide detailed analysis and services that will appeal to business users, such as HubSpot, Yesware, and Contact Monkey. But you don’t have to mess with those things. There are also plenty of free (and easy-to-configure) options for home email senders.
Streak offers a free plan that allows users to track 200 emails per month through Gmail and Google Apps.
Boomerang is another popular option designed to keep tabs on Gmail and Google Apps. A free account will only allow you to track 10 messages per month, but it’s actually more affordable than Streak if you send multiple emails; you can go straight to unlimited tracking for just $5 per month.
Bananatag allows you to track up to five emails per day. That’s not much, but it’s a diverse service, with options for Gmail and Outlook, as well as Mac Mall, iOS Mail, and Android Mail. In addition, the service has price plans that raise that number to 100 and 200 emails for $10 and $20 per month, respectively.
One of my favorite trackers is Mailtrack. Specially designed for use with Gmail, it offers unlimited free tracking. Having a free account means that every email will be signed “Send by Mailtrack” at the bottom of each email. However, you have the option to delete a watermark (and not track that specific email). If you want to remove that line from any email, sign up for a Pro account, which offers some other peri privileges for $4 per month. However, the basic package can be all you need.
Do your homework.
Before you choose an email tracker, make sure it works with your preferred browser or email program. Many works with Google, but there are options for Outlook, Yahoo, and other email accounts. Also, think about how and why you’d like to receive these notifications. You may not want to know that it will take people forever to come back to you. You may not want email receipts to clog your inbox. For others, it can be a very valuable tool, both at work and at home.